Nothing gets me more excited than finding low hanging, actionable marketing fruit for small businesses to capitalize on. Whether we’re talking about a unique automation campaign, or a tool that saves tons of time and boosts conversions ala Leadpages. 😉
As a small business you likely don’t have a full fledged marketing ops department handling your marketing communications and email list management. Nope! Most likely that lovely job falls on your shoulders, or if you’re lucky you’ve got a guy.